My Coaching Approach:

For this to work you need consistency and an occasional pizza and/or margarita. I get it — I'm here to help.

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Team Work

I’ll provide you with daily support, guidance and accountability, every step of the way, no matter what life throws at you. Some days you’ll eat eggs,
kale and grilled chicken. Other days, you’ll need some queso and a cold one. I can
make that work. We’re in this together.

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Habit Based

Most people who try to get in shape overload themselves and burn out quickly. Luckily, you’re not most people, and this isn’t your typical nutrition program. I’ll help you focus on small practices that lead to HUGE results.

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Designed for Real Life

You have enough on your plate (no pun intended … actually, kidding, it was intended). Leave the nutrition and workout details to me while you breathe easy. I’ll help you reach your goals in a reasonable way that’s easy to maintain.

My Solutions:

Easy-to-use mobile app

Access your nutrition coaching program at-home, in the office, on-the-go, etc. No matter what's going on, you'll have this proven habit-based process and coach in your pocket (don't make it weird).

Personal coaching

Spoiler Alert: this shi%t will get tough. Life WILL throw a curve ball (or two... or three) at you during this program. But this time, you won't be alone. I'll help you... and together, we'll figure it out.

Spicy Nutrition Habits

Not actually spicy... but you get it. They're effective & simple (the best ones usually are). You'll finally have the peace of mind you're doing the right things to get the best results.

Powerful Lifestyle habits

Nutrition & movement matter, but they aren't all that matters. We'll also work together to practice healthy habits across the other two cornerstones of your overall health: Mindset & Recovery.

Stay accountable and consistent with personal help from me

I live and breathe this stuff every day, and have dedicated my professional life helping people like you become fitter, stronger, and healthier than ever. Whatever obstacles arise, I’ll help you overcome them by modifying your program or offering new solutions. In the end, know that I’m here to support you every step of the way, no matter what life throws at you.

Is working with me the right move?

The easy answer is 'yes' if:

You want to get healthier, fitter, and stronger — and stay that way for the rest of your life

This program is for people who want to lose weight and body fat, build physical strength and confidence, get results that last, and get off the diet roller-coaster once and for all. I won’t give you a crazy diet or exercise program to follow; instead, I’ll help you build habits that will get you results that last forever.

You’re tired of “quick fix” programs and are willing to dedicate the time necessary to getting in shape the sustainable way

If you’ve tried something before and “failed” — or just can’t stick with it — know that you’re not alone. And it’s not your fault. After all, self-directed training and nutrition programs fail 98 percent of the time. Not to mention, after many years in the fitness industry, I’ve seen dozens of diet and exercise fads come and go. That’s why I don’t follow fads. Instead, I’ll teach you doable daily actions that are designed to fit into a busy lifestyle. Bottom line: I’ll help you make fitness and nutrition a part of your life, without it taking over.

You want an expert to hold you accountable and keep you consistent through the program

Nothing worth doing can be done alone. That’s why I work closely with my clients to help them eat well and exercise, no matter what other craziness is going on in their lives. Don’t worry, I’m a good time. 

Choose to work with me, and you'll get:

Flexible nutrition Coaching

Training you can do

Accountability Check-Ins

Bi-Weekly Zoom Calls

monthlyME ACCESS

Simple Nutrition habits

Zero Judgement

Community support

Powerful mobile apps

the proof

Working with Up and Adam Coaching has helped me a lot. Over the course of a year, I lost 28+ lbs… I feel a lot better… I move better… I have more energy. Adam is super relatable and has great knowledge and insight about fitness and nutrition. 10/10 would recommend!”

Mike Brisson

Realtor

"Coach Adam has been amazing. Before connecting with him, I never really thought about working with a trainer. But what really sold me was how personable he was and how well he explains things. He makes it super easy to understand and follow, and makes it work with my lifestyle and schedule."
Chloe Warren
Senior Copywriter/Dog Lover
"I have really benefitted from working with Adam. He helped me transition into the program effectively and has achieved the right balance of encouraging me when I need it, teaching me to hold myself accountable and also being realistic about the long term commitments I can make. Nine months into the program I have lost 50 pounds and I have learned habits I think will stick with me for life."
Chris Kirk
Chief Administrative Officer
"I have lost 13 lbs, and while that doesn't seem like a significant amount, the real work I've done this year is in my mind. I've worked on removing guilt and shame as part of my diet and created a sustainable relationship with food. Not to mention, I've stayed consistent this year while planning a wedding, almost losing my dad twice, managing a really shitty job change, and living through a pandemic. When I start feeling stressed, I have found that I don't go looking to the fridge for comfort, and that is worth a million dollars."
Lydia Rudy Sullivan
Association/Non-profit Executive
"I have lost 19 pounds... but more importantly, I want to thank Adam for showing me the way to change my life and empowering me with the tools to change my health, attitude, body image, weight and wardrobe. There is nothing I can't tuck in anymore, and you have one grateful client!"
Liz George
Registered Nurse

In late 2016, I had a heart attack and received, not only a scare, but the gift of three stents.  I started working with Adam in the Spring of 2017 and lost a total of 80 pounds over the course of a year.  My doctor couldn’t be more pleased, I’ve kept the weight off, and I’m CURRENTLY in the best shape (knocking out pull ups for the first time) of my life.”

Jerry Jarvis

Senior Director

“Life without carbs is tough. Or so I’m told. I wouldn’t know.”

Coach Adam

Choose what's right for you

Online Nutrition Coaching, Accountability, & Workouts

90-day plan

$ 897
/3 months
  •  
popular

paid in full plan

$ 2997
  •  
best deal

“One day, or day one. You decide.” -unknown

Choose action. Take one small step today.

Maybe it’s been awhile since you’ve felt comfortable in your own skin.

Maybe you know health, fitness, and nutrition are important… you just don’t know where to begin or how it fits in YOUR life… with all the craziness, stress, and constant BS being thrown your way.

Maybe the idea of following ANOTHER restrictive diet has you rolling your eyes.

If that’s you… give me a shot. I’ve dedicated my professional life to helping insanely busy people (just like you) transform their bodies through nutrition and fitness in the context of REAL LIFE. 

You’ve tried yo-yo dieting. You’ve tried restriction. You’ve tried doing it alone.

Now try with someone who’s ready to bring a commitment that’s as serious as your own.

This is your limited opportunity to work with a food loving, bearded coach — to look, feel, and perform better than you thought possible.

But the next step is up to you.

Please only apply if you are serious about making changes, ready for accountability, and have the financial ability to take part in my program. 

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